How to post to multiple job boards

It has never been easier to cast a wide net by posting jobs to multiple job boards. In this post we offer a refresher on the basics from writing great job descriptions to getting the right balance between premium and free job posting sites.

Effective hiring is critical to any business so there is no reason why it can’t be a more conscious and structured effort. A strategic approach to job posting is the first step. Then, you can use job boards for sourcing candidates and resumes.

Unsure where to begin? We provide you with everything you need to maximize the exposure and effectiveness of your job ad:

Posting to multiple job boards: The basics

The job ad title

The job ad’s title is the first thing that attracts candidates. They’re not likely to click on a job posting where the title is ambiguous or uninviting. But if you are tempted to include enthusiastic titles like “ninja” or “wizard”, be warned. Using terms that candidates are searching for is more likely to get them to notice your job ad. Use the correct keywords that will make your ad both attractive and easy to find.

The job description

When writing your job ad, you should pay attention to the job description. Vague descriptions can drive away candidates while concrete and professional ones can motivate them to apply. It’s your chance to make the responsibilities and requirements of the job as clear as possible. Understand the role, be concise and avoid jargon while including the correct keywords. If you’re unsure, use templates from our job description library.

The candidate experience

Put yourself in the job seeker’s place for a moment. How many clicks are you willing to go through to find a career’s page or an application form? How many forms or fields can you fill out before you abandon the application process? Also, if you belonged to almost half of the job seekers going mobile in their job search, would you not be put off by a process that is not mobile-friendly? The more complicated you make it to apply, the more qualified candidates you will miss out on. It’s simply not worth it. Aiming for a great candidate experience can make a difference.

Want to get your job advertisement in front of the right candidates? Start a free trial with Workable to post to the top job boards and manage the hiring process.

How do I post jobs?

So, you have everything in place. An excellent job description and a streamlined application process. The time to start attracting candidates has come and you are wondering how to post jobs:

Careers page

Your careers page is the home of your job ad. Before it starts traveling through job boards and social media, this is the place it should appear on first. Make sure you have a careers page that does credit to your company and your job postings. Keep the necessity for a unique candidate experience always in mind.

Social media

The power of social media to connect people is undeniable. Communicate that you are hiring through your company’s account and reach a wide audience that includes, not only job seekers, but also passive candidates. In fact, most of the candidates you want, are not actively looking for a job. Your employees can be great allies: by letting them share job openings you are extending your reach even further and enhancing brand awareness. Do your research to find out what social media works best. It is also highly recommended to set up a referral system for your employees.

Free Job boards

Job boards are essential for hiring. Despite social media’s help in your recruiting process, job boards are still the ultimate application providers. You can post jobs to multiple job boards free of charge or you can opt for paid job ads. Whether you choose to pay for a job listing eventually, it is always advisable to post jobs for free first.

An option for easy free posting

If you would like to post your job for free, you can sign up for a free 15-day trial of Workable. Customize our job descriptions or post your own with a single submission to more than 15 job boards such as Indeed, Linkedin or Glassdoor for free.

Paid Job boards

Free job posting can work quite well in many cases. Indeed’s free job ads have millions of unique (and qualified) visitors. Depending on the circumstances though, you may consider opting for paid job listings. Some examples where it may be a good idea to pay for a job listing are:

  • The best job boards for your particular job listing are paid

When you aim for a wide reach and large volume of applications, paid global job boards like Indeed, Monster or Careerbuilder can be supremely effective.

  • You are hiring for highly qualified positions

Niche job boards allow better targeting of qualified candidates. When you are hiring for highly qualified engineers or physicians, you don’t want your e-mail to be clogged with hundreds of unqualified applications. Niche job boards aim for better targeting and can help you get the best candidates more easily. They can be categorized by industry (e.g. stackoverflow.com), job type (e.g. flexjobs.com), diversity (e.g. diversityworkers.com) or other factors (e.g. collegerecruiter.com). Search for the best niche job boards to find out what is best for you.

  • You want to hire someone as quickly as possible

When making a hire is a matter of urgency, paying for a job ad can be advantageous. A free job posting will likely get buried under other listings.

For a comprehensive list of all listing sites use our job board directory to find free and paid job boards, by industry or location.

More: The best places to post your job openings

Post to multiple job boards with one click

Do you find manually posting jobs to different sites a hassle? So do we. It may be easy to lose track and spreadsheets aren’t exactly your saviors in this instance. There are ways to post jobs to multiple job boards without being overwhelmed with the process. You have the following alternatives:

  • Job boards with partner sites

There are some job boards that will give you the option to post a job to one or more of their partner sites to maximize visibility. Mashable.com, for example, will charge an extra fee to post your job ad to three partner networks.

  • Applicant Tracking Systems

Apart from making your hiring process easier and providing you with a single and searchable place to store resumes and applications, Applicant Tracking Systems (ATS) save time and effort on job posting. Workable, for example, can post your job advert to more than 10 free job boards automatically.

post to multiple job boards

Additionally, you can choose from a list of free and premium job boards and post your job to all of them with one submission.

paid job posting sites

What are the common paid advertising methods?

The most popular advertising method is pay-to-post or pay per job listing. Its philosophy is simple. After creating your account, you prepare your job ad and post it for 30, 60 or more days, according to the job boards pricing options. This model is the most widespread and very easy to use. Recently though, other models are slowly gaining popularity and they may be worth exploring. You may look for pay-per-click or pay-per-candidate options. Find out more about job advertising options and evaluate them according to your specific needs.

Looking for an all-in-one recruiting solution? Workable can improve candidate sourcing, interviewing and applicant tracking for a streamlined hiring process. Sign up for our 15-day free trial today.

Get a free trial

Nikoletta Bika

Nikoletta Bika is a senior writer at Workable and holds an MSc in HR. She writes about all things HR and recruiting, with a particular interest in bias, data, technology and the future of work. She hates meaningless jargon and dreams about space travel. She tweets @Nikoletta_Bika.

Latest in this category

Best job sites UK

Best job sites in the UK 2018 – Free and Premium job boards

If you’re looking to hire people in the UK, there’s a plethora of job boards to choose fro...

Best job posting sites in Australia

A recent trend report suggests companies in Australia will see an increase in their hiring...

best job sites in Canada

The Best free and premium job sites in Canada

Good job boards help you attract qualified candidates – and that’s why they’re strong alli...