Sales Representative job description template

This Sales Representative job description template covers the key qualifications, duties and responsibilities of a sales rep and it’s easy to customize.

Sales Rep. Responsibilities

Selling products and services using solid arguments to prospective customers
Performing cost-benefit analyses of existing and potential customers
Maintaining positive business relationships to ensure future sales

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Job brief

We’re looking for a results-driven sales representative to actively seek out and engage customer prospects. You will provide complete and appropriate solutions for every customer in order to boost top-line revenue growth, customer acquisition levels and profitability.

sales representative job description

Responsibilities

Present, promote and sell products/services using solid arguments to existing and prospective customers
Perform cost-benefit and needs analysis of existing/potential customers to meet their needs
Establish, develop and maintain positive business and customer relationships
Reach out to customer leads through cold calling
Expedite the resolution of customer problems and complaints to maximize satisfaction
Achieve agreed upon sales targets and outcomes within schedule
Coordinate sales effort with team members and other departments
Analyze the territory/market’s potential, track sales and status reports
Supply management with reports on customer needs, problems, interests, competitive activities, and potential for new products and services.
Keep abreast of best practices and promotional trends
Continuously improve through feedback

Requirements

Proven work experience as a sales representative
Excellent knowledge of MS Office
Familiarity with BRM and CRM practices along with ability to build productive business professional relationships
Highly motivated and target driven with a proven track record in sales
Excellent selling, communication and negotiation skills
Prioritizing, time management and organizational skills
Ability to create and deliver presentations tailored to the audience needs
Relationship management skills and openness to feedback
BS/BA degree or equivalent

More resources:

Tutorial: How to hire a salesperson
Source and recruit Sales Representatives with Workable’s Boolean search cheat sheets.
Assess relevant skills and qualifications with our Sales Representative interview questions.
More sales job descriptions:

Sales Representative job description