Marketing Consultant job description template | Workable

This Marketing Consultant job description template is optimized for posting on online job boards or careers pages and easy to customize for your company.

Marketing Consultant Responsibilities

Include:

  • Studying company profile and operations to understand its marketing needs
  • Conducting marketing research to identify industry trends and commercial opportunities
  • Developing and implementing a marketing strategy according to objectives and budget

marketing consultant job description

Job brief

We are looking for a passionate Marketing Consultant who’ll provide strategic and practical advice to boost our company’s marketing efforts. You’ll organize our activities and marketing strategy.

The ideal candidate will be a strategic thinker and knowledgeable in everyday marketing activities. We want to see excellent communicators, with lots of enthusiasm, who’re ready to make a difference. Knowledge of our industry matters too.

The goal is to ensure that our marketing operations will engage our customers and outperform our competition.

Responsibilities

  • Study company profile and operations to understand its marketing needs
  • Conduct marketing research to identify industry trends and commercial opportunities
  • Develop and implement a marketing strategy according to objectives and budget
  • Prepare detailed proposals and marketing plans
  • Advise on branding, positioning, communications and other marketing issues
  • Give direction to marketing efforts with the most effective methods and tools
  • Liaise with marketing department and external vendors
  • Monitor marketing projects and analyze results
  • Write reports with suggestions for improvements and new ideas

Requirements

  • Proven experience as marketing consultant or similar role
  • Knowledge of data analysis and market research
  • In-depth knowledge of marketing principles and best practices
  • Proficient in MS Office/Working knowledge of IT and marketing software (e.g. CRM)
  • Ability to think strategically and analytically
  • Apt in writing proposals and reports
  • Communication (oral and written) and presentation skills
  • Outstanding organizational abilities
  • Aptitude in problem-solving
  • BSc/BA in marketing, communications, business or relevant field; MSc/MA will be a plus