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Outbound Program Specialist job description

An Outbound Program Specialist is a key role focused on supporting and optimizing outbound sales efforts, including reporting, workflow, process, and data integrity for sales territories, campaigns, accounts, and representatives.

Alexandros Pantelakis
Alexandros Pantelakis

HR content specialist at Workable, delivering in-depth, data-driven articles to offer insights into industry and tech trends.

Refreshed on

February 13, 2024

Reviewed by

Eftychia Karavelaki

Senior Recruitment Manager

Use this Outbound Program Specialist job description template to advertise open roles for your company. Be sure to modify requirements and duties based on the unique needs of the role you’re hiring for.

What is an Outbound Program Specialist?

An Outbound Program Specialist is a professional dedicated to enhancing the efficiency and effectiveness of outbound sales programs. They play a crucial role in ensuring the sales team is equipped with the necessary tools and data, managing the operational aspects of sales campaigns, and maintaining the integrity of sales data.

This role involves a blend of analytical and strategic skills to support sales objectives and drive performance improvements.

What does an Outbound Program Specialist do?

An Outbound Program Specialist oversees the operational and analytical aspects of outbound sales programs. They are responsible for onboarding new sales hires, ensuring they have access to sales technology, and managing the offboarding process.

They track and report on sales KPIs, optimizing performance and facilitating communication between sales and other departments.

Additionally, they manage territories, campaigns, and sequences, collaborating with marketing and sales development managers to ensure targeted and effective outreach. By owning outbound reporting and analytics, they provide insights that guide data-driven decisions, supporting sales and executive leadership in achieving sales targets.

Outbound Program Specialist responsibilities include:

  • Onboarding and offboarding sales team members.
  • Managing individual performance reporting and optimization.
  • Supporting outbound program strategy, including territory and campaign management.
  • Maintaining outbound program performance metrics and reporting.

Job brief

We’re seeking an experienced Outbound Program Specialist to join our Revenue Operations team, focusing on driving outbound sales performance. This role involves managing sales tech for new hires, ensuring data integrity, and optimizing sales strategies through detailed reporting and analysis.

You’ll collaborate closely with sales and marketing to develop effective campaigns and maintain actionable insights for decision-making.

If you’re a detail-oriented professional with strong project management skills and experience in sales support, we invite you to apply and contribute to our dynamic sales environment.

Responsibilities

  • Onboard and offboard sales team members, managing sales tech setup and account deletions.
  • Conduct individual performance reporting and optimization for Sales Representatives.
  • Manage territories, tagging, and reporting for outbound programs.
  • Collaborate on campaigns and sequences with Sales Development and Marketing.
  • Define and document campaign strategies and materials.
  • Set up, tag, and manage data in Salesforce for consistent reporting.
  • Own outbound reporting, sales analytics reports, and dashboards.
  • Provide insights for data-driven decision-making to sales and executive teams.

Requirements and skills

  • 3-5 years of Sales or Sales support experience.
  • Proficiency with Salesforce.com or other CRM systems.
  • Experience with account and contact database/enrichment tools.
  • Strong attention to detail and project management skills.
  • Ability to multitask in a fast-paced environment.
  • Exceptional written and verbal communication skills.
  • Fluent in English (near-native proficiency).
  • Self-starter with strong follow-through and consistency.

Frequently asked questions

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