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Car Salesman job description

A Car Salesperson sells vehicles, maintenance plans, and warranties by understanding customer needs, providing detailed information, and facilitating test drives. They build relationships, meet sales targets, and possess excellent communication skills.

Use this Car Salesperson job description to advertise your vacancies and find qualified candidates. Feel free to modify responsibilities and requirements based on your needs.

What is a Car Salesperson?

A Car Salesperson is a professional who specializes in selling vehicles, maintenance plans, and warranties to customers. They play a crucial role in assisting customers throughout the buying process and providing information on various car options.

What does a Car Salesperson do?

A Car Salesperson interacts with potential customers, understands their preferences, demonstrates vehicle features, facilitates test drives, and assists in completing necessary paperwork for successful sales. They strive to meet sales targets and provide excellent customer service throughout the sales process.

Car Salesperson responsibilities include:

  • Converting showroom visitors into customers by understanding their needs and interests and matching them to the most appropriate car
  • Understanding the characteristics, capabilities, and features of all cars and providing the potential customer with detailed information
  • Taking customers on test drives and demonstrating vehicle features

Job brief

We are currently seeking a motivated Car Salesperson to join our team and contribute to the success of our organization by driving vehicle sales, maintenance plans, and warranties.

As a Car Salesperson, your primary responsibilities will include providing detailed information to customers about our diverse range of vehicles and their features.

You will engage with customers in a face-to-face setting, ensuring their needs are understood and addressing any questions or concerns they may have.

By building strong customer relationships and leveraging your product knowledge, you will play a crucial role in maximizing vehicle and service plan sales for our organization.


  • Build a rapport with potential customers to improve the possibility of a sale in the future
  • Maintain a customer database and communicate with them
  • Assist customers with completing the relevant paperwork required for a successful sale to be processed
  • Maintain reporting structures and recording sales and inventory on our CRM software
  • Collaborate with team members to reach sales targets
  • Assist with the set up of showroom and promotional displays

Requirements and skills

  • Proven work experience as a Car Salesperson or similar role
  • A professional appearance, friendly manner, and positive attitude
  • The ability to be competitive while maintaining the client’s best interests
  • Excellent communication and interpersonal skills
  • Strong customer service and negotiation expertise
  • Relevant training and/or certifications as a Car Salesperson

Frequently asked questions

What does a Car Salesperson do?

A Car Salesperson sells vehicles, maintenance plans, and warranties to customers, assisting them throughout the buying process, providing information on car options, and facilitating test drives.

What are the duties and responsibilities of a Car Salesperson?

The duties of a Car Salesperson include building rapport with potential customers, maintaining a customer database, assisting with paperwork, recording sales and inventory, collaborating with team members, and setting up showroom displays.

What makes a good Car Salesperson?

A good Car Salesperson possesses a professional appearance, friendly manner, and positive attitude. They have excellent communication, interpersonal, customer service, and negotiation skills while being competitive and maintaining the client's best interests.

Who does a Car Salesperson work with?

A Car Salesperson works with professionals such as Auto Mechanics and team members in the dealership to answer customer questions and provide support throughout the sales process.

What skills should a Car Salesperson have?

A Car Salesperson should have proven work experience in sales or a similar role. They need strong communication, interpersonal, customer service, and negotiation skills, along with relevant training and certifications in automotive sales.

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